​In order to understand which marketing channels work the best for your business and the right budget amounts to allocate for these channels, a Marketing Mix Model is essential for success.
To make your sales team robust and effective, they must be going after your best leads first without bugging the individuals who are still exploring the content and not ready for the purchase decision yet.
Profit and Loss estimations are essential for any e-commerce setup. Lots of e-comm operations who focus on go-to-market before evaluating the cost of running a digital business will run into overhead costs that render the operations unprofitable.
Pricing analytics can help a great deal with revenue optimizations by learning the customer persona, competitor pricing and market trends in seasonal times.